VP, Nielsen Fresh Growth & Strategy
As vice president of Nielsen's fresh growth and strategy team, Schmansky's responsibilities focus on continually driving value for Nielsen clients, building relationships across the fresh industry and ensuring relevant and impactful solutions for a growing sector of the store. By formulating strategic partnerships with leading grocery retailers, fresh manufacturers and industry associations, Schmansky elevates the industry to not only focus on the information and tools to make critical business decisions, but to implement consultative analytics to drive total food growth. She provides strategic leadership to ensure programs deliver actionable insights to enable more confident client decisions.
Schmansky understands the retail space. Prior to joining Nielsen, she worked in store-level and operational management with The Kroger Company. In her role as a grocery/drug GM coordinator, she dealt exclusively with executive staff in the implementation of effective merchandising and operational plans.